When people ask ChatGPT, Gemini, Perplexity or Google's AI Overviews who to hire, the answer names a few businesses and cites a few pages. Our generative engine optimization (GEO) services work on what decides whether yours is one of them: pages AI can read, clear facts about your business, and mentions on other trusted sites.
AI assistants don't keep one fixed ranking. When someone asks a question, the assistant searches the web or its own index, reads a handful of pages and writes an answer from them. The sources it leans on tend to share a few traits:
We've shipped this groundwork on client sites. Tulip Landcare's rebuilt site carries LandscapingBusiness, Service and FAQPage markup plus an llms.txt summary, and Lena's Wreath Decor has a robots.txt that welcomes AI crawlers.
We build AI-visibility tracking and SEO reporting dashboards, so you see the same evidence we do. AI answers change from day to day and from person to person, so we follow the trend across many prompts over time, not a single screenshot. For each tracked prompt, we record:
No one can guarantee that ChatGPT or Gemini will mention your business, or keep mentioning it. The models and their search sources change often, answers vary by person and wording, and the companies behind them don't publish how they choose. Anyone selling guaranteed AI rankings is guessing.
What you can control is real: whether AI crawlers can read your site, whether your facts are clear and consistent, whether your pages answer the questions people ask, and whether other trusted sites mention you. That's where we put the work.
Generative engine optimization doesn't replace SEO. Many AI assistants draw their sources from search indexes, and Google's AI Overviews use Google's own index, so pages that rank well and load fast start ahead. Our SEO services cover the technical and content foundation; GEO adds the AI-specific layer: prompt testing, entity markup, answer-first content and the mention plan. Most businesses need both.
Reviews matter here too. Assistants can draw on reviews when they recommend local businesses, which is why Google review management feeds into AI visibility. And if you want AI working inside your business rather than finding it, that's AI integration.
People ask AI assistants questions in Spanish too, and the assistant answers from the sources it finds. With English-only pages, you give it less to work with when a Spanish speaker asks. We write Spanish pages natively, with their own URLs, hreflang tags and structured data, so an assistant has what it needs to answer that customer with your business. See how we build bilingual sites on our website design page.
A landscaping company's WordPress site rebuilt in Next.js, plus a back office for leads, estimates, jobs and invoices.
What we built
A house-cleaning website built to rank city by city, with a multi-step quote form and an installable owner dashboard.
What we built
An online store for handmade wreaths shipped across the US, with customer accounts, several payment options and an order back office.
What we built
Generative engine optimization (GEO) and answer engine optimization (AEO) are two names for the same goal: making your business easy for AI assistants and answer features to find, understand and cite. GEO usually refers to tools like ChatGPT, Gemini and Perplexity; AEO started with featured snippets and voice answers. In practice the work overlaps almost entirely.
We track a fixed set of prompts your customers ask, across ChatGPT, Gemini, Perplexity and Google AI Overviews, and record mentions, citations, competitors and errors over time. We add Search Console data and, when we host your site, AI crawler visits from the server logs.
It depends on the assistant. Technical fixes can be picked up as soon as crawlers revisit your pages. Changes that depend on mentions on other sites, or on a model's training data, take longer, sometimes months. We don't promise a timeline; we report what changes as it happens.
Yes. Many assistants pull their sources from search indexes, and Google's AI Overviews use Google's own index. Solid regular SEO is the base that AI visibility is built on.
It's your decision, and the bots are split by purpose. Search crawlers such as OAI-SearchBot (ChatGPT search), PerplexityBot and Claude-SearchBot fetch pages to answer questions, so blocking them can keep you out of answers. Training crawlers such as GPTBot and ClaudeBot collect content for future models. Google-Extended controls whether Google may use your content for Gemini, and it doesn't affect Google Search. We set your robots.txt to match your choice for each.
No. Nobody can, because the companies behind these assistants decide what they show and change it often. We improve the parts you control and report honestly on what happens.
Technical SEO services for small business from the people who build websites: site fixes, structure, reviewed content and a dashboard you can read.
Learn more →Google review management services: automatic requests after each job, alerts for new reviews and AI-drafted replies you approve. No fake reviews.
Learn more →Small business website design: fast, coded sites in English, Spanish or both, with SEO basics, working forms and hosting handled. See real projects.
Learn more →AI integration services for small business: photo-to-text intake, drafting and lead routing on Claude and Gemini, with a person approving what matters.
Learn more →Home services website design for landscapers, builders, cleaners and installers: service-area pages, quote forms, review requests and lead follow-up.
Learn more →An online store of your own for small businesses and makers: made-to-order and seasonal products, checkout, order emails and SEO, next to any marketplace.
Learn more →Tell us what you need and we'll get back to you by email.
