Logistics software development for carriers, brokers and the companies that sell to them

What we build for trucking and logistics

Trucking runs on data that's public but messy, and on processes that live in spreadsheets and group texts. Most logistics software development work comes down to fixing one of those two: getting the right data into the right system, or replacing a spreadsheet with a tool your whole team can share.

• Carrier data pipelines from FMCSA into a CRM
• Ops dashboards for loads, quotes and follow-ups
• Driver and customer portals with their own logins
• Quote and load request forms that feed your pipeline
• Trucking company websites with recruiting and quote pages

Example: an FMCSA carrier data pipeline that feeds a CRM

We built a private carrier-data pipeline for a client. It has no public URL, so here's what it does.

It syncs the public FMCSA carrier census and detects carriers that are new since the last run. It validates phone numbers so the sales team isn't dialing dead lines, then sorts each carrier into segments. Finally it pushes the contacts into GoHighLevel, with a cap on how many go in per run and a check that stops the run if a download looks incomplete, so a bad import doesn't flood the CRM. The team works from a clean, sorted list instead of a raw government download.

This is the kind of lead generation automation we build, and it plugs into the same GoHighLevel pipelines and follow-up we set up for other businesses.

Who a new-carrier pipeline fits

New carriers need insurance, factoring, ELD and compliance services, and freight. That makes newly registered carriers a natural audience for several kinds of businesses. A pipeline like this fits if you're one of them and you'd rather not keep buying one-time trucking leads lists or downloading files by hand.

One note: the data is public, so the value isn't the data itself. It's the speed, the cleanup and getting each contact to the right person on your team. You stay in charge of how you reach out, including the rules that apply to calls and texts.

• Trucking insurance agencies
• Factoring companies
• ELD, dispatch and compliance service vendors
• Freight brokers building a list of new carriers to work with

Ops dashboards and portals

When the work lives in spreadsheets, a focused custom web app can fit better than another subscription. We build dashboards and portals with staff roles, so dispatch, sales and owners each see what they need, and customers or drivers get their own login for the parts that concern them.

• Quote requests that land in a pipeline with a status and an owner
• Customer portals to request loads and check status
• Driver portals for documents and onboarding
• Daily views for sales follow-ups and renewals

Trucking company website design

A carrier's website has two jobs: win freight and hire drivers. Trucking company website design should make both easy on a phone. We build quote pages that ask for lanes, equipment and dates, and recruiting pages with a short driver application that goes straight to your hiring pipeline. Logistics website design for brokers adds pages for the lanes and modes you cover. If many of your drivers speak Spanish, the recruiting pages can be in Spanish too.

See how we approach websites for trucking and logistics companies, and how the same lead-to-CRM thinking works for home service businesses.