Web development, SEO and automation services
Twelve services in four groups: Build, Automate, Get found and Run. Most projects combine several, and the same team handles each of them, from the first screen to the server it runs on.
Custom Web App Development
Custom web application development for businesses that outgrew spreadsheets: admin dashboards, staff and customer portals, and custom CRMs.
Learn more →Website Design & Development
Small business website design: fast, coded sites in English, Spanish or both, with SEO basics, working forms and hosting handled. See real projects.
Learn more →E-commerce Website Development
Ecommerce website development: your own online store with catalog, checkout, customer accounts, order emails and an admin to run it. See real stores.
Learn more →Online Booking & Scheduling Systems
An online booking system on our own platform or built custom: services, staff, availability, payment at booking and an admin to run it all.
Learn more →Progressive Web App (PWA) Development
PWA development services: installable apps for iPhone and Android with push notifications, logins and staff roles, without app-store review.
Learn more →CRM & Marketing Automation (GoHighLevel)
Marketing automation agency for CRM and GoHighLevel setup: pipelines, instant replies, email and SMS follow-up, reminders and review requests.
Learn more →AI Integration & Automation
AI integration services for small business: photo-to-text intake, drafting and lead routing on Claude and Gemini, with a person approving what matters.
Learn more →AI Search Optimization (GEO / AEO)
AI search optimization and GEO services: we test how ChatGPT, Gemini, Perplexity and AI Overviews see your business, then fix what you can control.
Learn more →SEO Services
Technical SEO services for small business from the people who build websites: site fixes, structure, reviewed content and a dashboard you can read.
Learn more →Lead Generation Automation & Data Pipelines
Lead generation automation: data pipelines that find, clean, enrich and segment new prospects, then push them into your CRM on a schedule.
Learn more →Managed Hosting & Website Maintenance
Website maintenance services and managed hosting on our own servers: domains, DNS, SSL, email records, nightly off-site backups and site migrations.
Learn more →Google Review Management
Google review management services: automatic requests after each job, alerts for new reviews and AI-drafted replies you approve. No fake reviews.
Learn more →Build: web apps, websites and online stores
This is where most projects start. We write the code ourselves, mostly in Next.js, React, TypeScript and PostgreSQL, so you aren't limited by what a page builder or a plugin allows.
- Custom web app development: admin dashboards, staff portals with roles, client portals and internal tools.
- Website design and development: fast marketing websites with service and city pages, structured data and a contact form that saves every lead.
- E-commerce website development: storefront, cart, checkout with Stripe or PayPal, customer accounts and an order back office.
- Online booking and scheduling systems: booking forms, online payment, staff scheduling and status workflows your team manages.
- Progressive web app (PWA) development: apps people install from the browser, with push notifications and a phone-friendly tab bar, no app store needed.
Automate: CRM, AI and lead pipelines
Once the site or app is collecting leads and orders, automation keeps them from slipping through the cracks. These services connect the pieces: your forms, your CRM, your inbox and the AI models that can take on repetitive reading and writing.
- CRM and marketing automation (GoHighLevel): pipelines, lead follow-up, email and SMS campaigns, and custom CRMs when an off-the-shelf one doesn't fit.
- AI integration and automation: Gemini and Claude features such as photo-to-text intake, AI drafting and listing copy, with a human review step where it matters.
- Lead generation automation and data pipelines: pipelines that pull public data, such as FMCSA carrier records, clean it and load it into your CRM.
Get found: SEO, AI search and reviews
People still search Google, and many now ask AI assistants too. We set up your site for both: clean technical SEO, pages that answer real questions, structured data, and a simple way to ask happy customers for reviews.
- SEO services: technical SEO, city and service pages, structured data, redirect maps and Search Console fixes.
- AI search optimization (GEO and AEO): clear answers, structured data and llms.txt so AI assistants can read and describe your business.
- Google review management: review request flows and links, plus tools to track and answer reviews.
Run: hosting and maintenance
Every site and app needs somewhere to live and someone to keep it healthy. We host on servers we run, handle the domain and DNS, and keep backups off-site. If you'd rather stay on Netlify, Fly.io or another platform, we can maintain it there.
- Managed hosting and website maintenance: hosting, domains, DNS, SSL, email records (SPF, DKIM, DMARC), nightly off-site backups and migrations off Netlify, Fly.io, Wix and WordPress.
How the services fit together
Some combinations come up often:
- A contractor or cleaning company: a service-area website with city pages, local SEO, a review request flow and CRM follow-up for every quote request.
- A shop or maker: an online store with accounts and several payment options, plus hosting and upkeep.
- A business that runs on appointments: a booking system inside a custom admin app, installable as a PWA so staff get push notifications on their phones.
AI integration vs. AI search optimization. The names sound alike, but they do different jobs. AI integration puts AI to work inside your app, for example reading a photo of a paper form. AI search optimization is about how AI assistants find and describe your business from the outside.
Not sure which service you need?
Start with the problem, not the service name. Tell us what's slow, manual or missing in your business, and we'll suggest the smallest set of pieces that fixes it. Book a call or send us a message.
Frequently asked questions
Can I hire you for just one service?
Yes. A project can start with a single piece, such as a new website or a hosting migration. Because we build everything ourselves, adding a CRM or a booking system later doesn't mean starting over.
Do you use templates or build from scratch?
Both, and we say which. Most of our sites and apps are written in code from scratch. Some client admins start from our own reusable XOLBY admin template, which grew out of a client project and covers things most businesses need, like orders, customers and reviews. When a client keeps the visual theme of an existing site, our case studies say so.
Which technologies do you use?
Mostly Next.js, React, TypeScript and PostgreSQL, with Prisma or Drizzle, Auth.js, Stripe and PayPal for payments, and Gemini or Claude for AI features. For CRM work we use GoHighLevel. We host on our own servers, Netlify or Fly.io.
What's the difference between SEO and AI search optimization?
SEO is about ranking in Google's results. AI search optimization, also called GEO or AEO, is about being understood and cited by AI assistants such as ChatGPT, Gemini and Perplexity. The groundwork overlaps: fast pages, clear answers and structured data. We work on both together.
Do you work with businesses outside the US?
Yes. We work remotely in English and Spanish with businesses in the US and Latin America. Our projects include two clients in Baja California, Mexico.
Have a project in mind?
Tell us what you need and we'll get back to you by email.